Why ‘Slutty Vegan’ became a hit in Atlanta – a city known for its barbecue

A passion and a certain genius for marketing has made the restaurant a hit in a place where ‘veganism hasn’t been welcomed’

There’s a vegan sensation going on right now and of all places it’s in Atlanta, Georgia.

That’s where businesswoman Pinky Cole has just opened her first brick-and-mortar vegan eatery called “Slutty Vegan”. The restaurant, which began as a food truck and delivery service, saw more than 1,200 people lined up outside its doors on its very first day this week.

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from US news | The Guardian http://bit.ly/2RRaZ1K